Saturday, May 19, 2012

Author House vs. CreateSpace

July 12, 2011

I have published books through Author House and CreateSpace. I prefer CreateSpace. Late in 2010 CreateSpace, part of the Amazon.com, Inc., set out to create an improved self-publishing experience that helps authors set up, distribute and manage their titles more easily. These enhancements are a direct reflection of author feedback and innovative thinking about how to improve the overall [...]

Read the full article →

Gitomer on writing a book

July 6, 2011

Jeffrey Gitomer and I both write columns for the San Diego Daily Transcript. Here is a column, his 100oth by the way, that you might learn from. Who wants to write a book? Everyone by Jeffrey Gitomer At every seminar I give, I ask my audience, “How many of you would like to write a book?” [...]

Read the full article →

Vistage Speaker Scholarships

June 22, 2011

Vistage Speakers Offered $100 Off for Marketing With A Book Summits Consultant Marketing: Top Ten Places to Find Clusters of Potential Clients SAN DIEGO, Calif. – January 25, 2012 –  Speakers for Vistage International can receive $100 off event admission for the upcoming Marketing With A Book Summits in La Jolla April 27-28, 2012 and New York [...]

Read the full article →

Consultant marketing increases revenues

June 22, 2011

How can a book double a consultant’s revenue? If you are an independent consultant, then you need to focus on the revenue formula. We don’t know who your ninth grade algebra teacher was and what your relationship was with him or her, but please stay with us. This is as easy as A times B [...]

Read the full article →

Special invitation for Vistage speakers

June 12, 2011

You are invited to attend my “Marketing With A Book Summit” in San Diego in April and November of 2012 and New York City in May and October of 2012. If you call or e-mail me and mention you are a Vistage speaker, we will let you attend the summit for $395 ($100 off the [...]

Read the full article →

Consultant marketing tips

June 9, 2011

Being good at what you do is not good enough. Gaining visibility and recognition is the way to gain prospects and promotions. Today it is essential to have an image and reputation that attracts referrals, recommendations and results.  Find Your Media Hook  While the list is endless, here are some actual examples of distinctive messages: [...]

Read the full article →

The worth of consultant marketing with a book

June 6, 2011

What is marketing with a book really worth to a consultant? The San Diego Union-Tribune devoted the entire front page of its Sunday opinion section to one of my recent co-authored books, Closing America’s Job Gap. Where the jobs are: Yes, even welding San Diego Union Tribune By Mary Walshok & Henry DeVries In these [...]

Read the full article →

E-books are the buzz at book fair in Big Apple

May 26, 2011

Julie Bosman in the New York Times is reporting that “authors are shrugging off publishers to self-publish their work. Publishers are advancing into retail. Barnes & Noble is getting deeper into the gadget business, and Amazon is stepping into publishing.” Enlarge This Image Kirsten Luce for The New York Times Kelly Bowen of Algonquin Books [...]

Read the full article →

Consultant marketing cornerstone is your book

May 24, 2011

Being a published author is the quickest path to becoming a subject matter that attracts new customers. So why doesn’t every business have a book?  Thanks to new technologies, today it is not only possible to produce a professional-looking copy of your book for under $1,000, you can also market the book through reputable sales channels. A [...]

Read the full article →

Consultant marketing: How to to be a paid public speaker

May 23, 2011

  Would you like to add $100,000 or more to your annual income?  Read on to hear the advice of an expert on consultant marketing.  One day I was taking my two teenage sons from our home in San Diego to Disneyland. Along the way I stopped to give a speech to a group of [...]

Read the full article →

← Previous Entries

Next Entries →

Marketing Action Plan Strategy | Free Marketing Tips San Diego | Create Marketing Plan | Marketing Action Plan | Marketing Actions to Acquire Business | About Henry DeVries